SB 707 is the reason an entire industry is about to start reporting what happens after the sale.
We are not, at heart, a compliance company. But compliance is about to do something no market ever has: compel every producer in an industry to report, at the product level, what they make and what becomes of it. That is the data no one has ever had - and the foundation of everything we build.
SB 707 is the first statewide Extended Producer Responsibility (EPR) law for apparel and textiles in the United States. Producers must join a state-approved Producer Responsibility Organization (PRO) and pay eco-modulated fees - lower for products designed to be collected and recovered, higher for those that are not. Modeling those fees requires exactly the product-level data the industry has never collected. So the law does not just create an obligation. It creates a dataset.
Exempt: sellers of only secondhand covered products, and sellers with under $1M in annual California sales.
Most producers underestimate their exposure, because "textiles" reaches well past the closet. If you make or sell any of these into California, you are likely a covered producer:
Illustrative, drawn from the statute's covered-product definitions. Carpets and rugs are not included. Confirm your specific obligations against the text of SB 707.
Yes, we will sell compliance products - fee modeling, the Compactibility Score™, liability by SKU. But that is the near edge of it. As producers contribute product data to meet the law, the industry-wide dataset compounds, and the intelligence built on top of it - value, disposition, new versus resale, replacement cost - grows with every contributor. Compliance is the forcing function; the intelligence is the business. Comparable frameworks are advancing in other states and the EU, so this is a national dataset in the making, not a California footnote.